In an attempt to bring our attendees the Best and the Brightest in the industry, Celebrities and Industry Professionals are chosen to share and impart their expertise to you as a courtesy. We invite these individuals to impart their experiences to help guide our newly licensed and seasoned stylists into new avenues to increase their profit margin and open their minds to different ways of accomplishing new goal. These same Celebrities occasionally are invited to judge the competitions to add the layer of flare and excitement for the competitors. Many of our judges have already accomplished goals set by our competitors. This gives them an opportunity for face to face questioning (they make themselves available after the competition for critiquing of the competition if the competitor did not place).