Bronner Bros. International Beauty Show is the largest multi-cultural beauty event in the United States. Bronner Bros. is committed to providing the best and the brightest educational experience.
This event is not open to the general public.
Saturday, February 11 10:00am – 6:00pm
Sunday, February 12 10:00am – 6:00pm
Monday, February 13 10:00am – 5:00pm
We have moved to a NEW hall!
Georgia World Congress Center –
235 Northside Drive NW
Atlanta, GA 30314
No infants or children under the age of 12 will be permitted.
Bronner Bros. International Beauty Show is open to licensed beauty industry professionals and cosmetology students. All licensed attendees will be required to present a photo ID and one of the following credentials:
-Salon or Spa business license denoting salon ownership
-Cosmetology, Nail Technician, Esthetician, Massage Therapist license
-Cosmetology school business, state license or ID Card
-Active Class Schedule or Active Unofficial Transcript
-Student Enrollment Verification Form
Unlicensed guests are permitted to enter the show, however, they are not permitted to attend educational classes. Unlicensed guests are also not permitted to purchase products deemed \”professional only\” in the exhibit hall . No infants or children under the age of 12 will be permitted.
Yes, Unlicensed salon managers and/or employees are permitted to enter the show. However, they will be considered unlicensed and are not permitted to attend educational classes. Unlicensed guests are also not permitted to purchase products deemed \”professional only\” in the exhibit hall.
Only if they are current members of the professional beauty industry and purchase a show registration. Each distributor, manufacturer or manufacturer representative member must provide valid ID for approval and may purchase up to two show registrations to the show at regular show prices.
Yes, students over the age of 16 may attend with a valid student ID, active class schedule, active unofficial transcript or student enrollment verification form.
For every ten (10) student show passes purchased, Bronner Bros. will provide the cosmetology school with one (1) complimentary Bronner Bros. International Beauty Show 3-day show pass.
Rolling bags are permitted. However, bag check will be strictly enforced. Before
entering the exhibit hall, bags must be completely empty. If your bag is full and you wish to re-enter, your bag must be checked. There will be a Product Check and coat check onsite for a nominal fee allowing you to leave your bags while you continue to shop.
Complimentary education classes are included with your show pass and are available on a first-come, first-serve basis. Hands-on education and other education classes are
available for an additional fee and are limited by the number of seats in the room. Advance registration for these classes is highly recommended.
No photography or videotaping of Bronner Bros. International Beauty Show or its Educational Program is allowed without prior permission from Show Management.
There are several parking lots to choose from at the Georgia World Congress Center, but the Blue, Yellow, and Gold decks are small and expected to fill up extremely fast. To ease traffic flow, please park in the Red Deck. Parking fees apply. Visit General Info & FAQs tab for Directions & Parking. Click here to view Parking Maps
onPeak is Bronner Bros. International Beauty Show official housing provider. Click here to Reserve a room
Clothing should be comfortable, yet professional. We suggest wearing business casual clothing and comfortable shoes. Be sure to pack some comfortable pieces if you plan to visit area attractions. Congress centers and hotels tend to keep things cool, so we recommend that you bring a sweater.
Hartsfield Jackson International Airport.
6000 N Terminal Pkwy, Atlanta, GA 30320
15 min- 9.4 miles
Delta Airlines is our Official Airline Partner and are providing special discounts to our exhibitors and attendees.
For more information,Click here
All sales are final, there are no refunds. In extreme weather situations, death of a close relative or medical emergencies a credit for the next show will be given. Requests for credits must be submitted by January 1, 2017 to email@example.com.
For Scooter and Wheelchair renting you can see a Customer Service rep at the Georgia World Congress Center. Scooter and wheelchair rentals are available on a first come, first serve basis.
No, if attending the show with friends in the industry, be sure to set a specific time and place to meet.
There is a Federal Express office within the Georgia World Congress Center. However, there are no shipping places on the exhibit floor to drop ship your packages after purchasing.
Bring your show pass, beauty industry credentials and plenty of business cards. The Bronner Bros. International Beauty Show is a time for networking. To purchase products, you may be asked to verify that you are a beauty industry professional or student of the beauty industry. If you are a student, remember to bring proof of current enrollment with you to the registration counter.
Smoking is prohibited by the Georgia World Congress Center. Designated smoking areas outside the building will be marked.
If you are not licensed, you will have to register as an Un-licensed Guest. Un-licensed Guests are not permitted to take classes, nor are they allowed to purchase salon only products. These Guests have access to the Exhibit Hall, night events, and non-professional seminars. Un-licensed Attendees who purchase VIP tickets also have access to the VIP suite. Please click the link below to register. CLICK HERE
Please check with the Bronner Brothers Show office for photographer contact information.
We are aware that our International Attendees do not have licenses, but there is a simple solution. Please register online as an \”Un-licensed Guest,\” and bring any certificates that you may have with you to the show. During on-site registration, we will change your status to \”professional.\”
Each Competition has a limited number of participant slots. There is the rare occasion that a Competitor may back out of the Competition. If so, the Competition staff will contact you to ask if you would like to still participate and purchase the Competition. If you are first on the waiting list, then you will be contacted first and so on.
Due to the wonderful staffing of Bronner Bros and our extensive relationships with industry professionals, rarely do we need extra or volunteer help during the show in Competitions.
We have several departments within the Bronner Bros Business. At the Beauty show, these departments hire and scout talent through their individual business connections. The Bronner Bros. Beauty Show Group does not hire models for the exhibiting companies. You may check with individual exhibitors for model calls. To model with Nu Expressions, Bronner Bros. Professional line, please contact Rosalind Rawls at firstname.lastname@example.org. Bronner Bros. Beauty Show Group has a policy that does not allow any models under 16 years of age. No children under the age of 12 are allowed on the show floor. No children under the age of 12 are allowed to participate in any Bronner Brothers Competitions.
Our PR Firm can be reached at email@example.com.
During the completion of your Registration and purchases, you will be asked to check a box to have information texted to you. After checking this box, you have to provide a cell phone number to receive these messages containing your QR codes. You will not receive any other messages from Bronner Bros. This is a one time text message.
CLICK HERE to fill out a Press Pass application and our PR company will reach back out to you.
You have the option to CLICK HERE to be connected for payment online. Our Early Bird specials are available through January 2017. You also have the option to pay on site at any of the counters in the Registration Hall in Building C. Please keep in mind that all registrations purchased on or before February 11, 2017 are considered early bird or Advanced Registration and are cheaper.
PLEASE redeem your voucher as soon as you purchase. When you register this voucher on line, you will be required to prove your student status. This information will remain valid for the duration of this show. Your event admission should process without problems in the Registration Hall.
Each competition will allow a maximum of 35 competitors.
Upon entering the registration area in Building C, you will be guided as a registered guest or not registered guest. There will be associates onsite to assist you. Bring your emailed/texted QR code to associates at the counter (search “Bronner Bros” in your emails).Then show both codes to the associate at the counter to receive your armband. If you are a competitor, please register at the COMPETITIONS check in desk to complete your registration and receive your information.
All Beauty show attendees, whether a Competitor and/or professional, have a Registration process and fee associated with attendance.
When purchasing online, the Registration is immediate and your information is secure for your entry on the day(s) of the show you purchased. Just provide the emailed or texted QR code on your smartphone or printed when you arrive at the Registration counter. If you do not have this available, we can look for your purchase in the database on site. If the ticket has not been purchased, you will be allowed to purchase it at the same counter.
These vouchers are sold by Official Bronner Brothers Sales representatives or vendors that have contracts with Bronner Bros. to sell Registration Vouchers. This term Voucher is attached because the physical Voucher will not allow you entry into the show. You have to go online and register your Voucher attaching it to you and your contact information. If the Voucher is not redeemed and lost before the show, there is no way to connect you and the purchase. Most Sales representatives and Vendors do not keep a detailed record of their individual sales. Therefore, it is IMPERATIVE that you immediately go on line and register your Voucher as soon as it is purchased. Someone finding the voucher can use it for themselves if not redeemed immediately. You can use your smartphone or computer to log on to www.bronnerbros.com to complete your registration.
Yes. Be sure to go online and redeem it as soon as you purchase it. You can redeem it on the www.bronnerbros.com website from your smartphone, home computer or tablet. This voucher is not replaceable if lost or stolen. Sales Representatives are not able to replace lost or stolen vouchers. Please redeem them online as soon as possible.
No. If you are a competitor in the Bronner Brothers competitions your model will receive complimentary entry on the day of the competition ONLY. This entry is for the day of the Competition starting at 10am until 6pm. Please visit the appropriate registration desk in the registration hall for your model to receive the their stamp for entry.
Yes. Friends and family will have to purchase a 1 day pass to see you in the competition. If you anticipate that they will want to view, please encourage them to take advantage of the early bird prices available until the day before the show opens. CLICK HERE to view the early bird specials.
Due to insurance regulations, children under the age of 12 are not allowed on the show floor. However, some of the competitions will allow a male child to compete that is 12 or older. If the parents are present and sign the appropriate forms, the child will be allowed to compete. Please review the rules and regulations of each competition as they may vary.
Yes, the food court is located on the opposite side of the exhibit floor (about ⅛ mile walk from competition headquarters). The types of food that will be available will be too heavy to consume during the check-in or prep time for the competition. The time flow while in the competition Headquarters is planned and has specifics involved. If you have light snacks (crackers, chips, nuts) they can be consumed quickly away from your station as sanitary issues are in play when servicing your model.
All of our distinguished judges are experienced past competitors and have a knowledge base of requirements in the choosing of the winners of the competitions. But a general list overview of what the judges are looking for would be the following:
Completion of Executed Style
Accuracy of Angles
Intensity/Vibrancy of hair color
Contour of Hair Design
Correct design for face structure
Versatility of creation (professionalism) – When not a Fantasy design
Continuity of theme
Bronner Bros has a sponsorship prospectus that can be emailed to any company that is interested in being a sponsor. Please email Chantel McCant at firstname.lastname@example.org.
After the competitions are completed, the judges remain backstage at the ending of the announcement of the winners and they will give any curious and respectful competitor an opportunity to get constructive feedback from on their creation.
In an attempt to bring our attendees the Best and the Brightest in the industry, Celebrities and Industry Professionals are chosen to share and impart their expertise to you as a courtesy. We invite these individuals to impart their experiences to help guide our newly licensed and seasoned stylists into new avenues to increase their profit margin and open their minds to different ways of accomplishing new goal. These same Celebrities occasionally are invited to judge the competitions to add the layer of flare and excitement for the competitors. Many of our judges have already accomplished goals set by our competitors. This gives them an opportunity for face to face questioning (they make themselves available after the competition for critiquing of the competition if the competitor did not place).
No, this hand stamp is for use in and out of the exhibit floor during the daytime only. The hours are 10am until 6pm. You may purchase admission in the registration hall. Early Bird and advanced prices offer great discounts before February 20th.
Please be sure to visit the competition headquarters immediately following the competition to fill out the WINNERS paperwork. This will ensure that we have the proper information and mailing address for the check to be sent to. With this form, if the prize amount exceeds $500, we will have to have your Social Security Number to issue a 1099 at the end of the year for tax purposes.
If these winner forms are not filled out, you will delay your prize mailing by 30 days.
The majority of our competitions are held in the Competition Headquarters and not on main stage. Because our competitors are so talented, we feel that all their hard work should be viewed by the attending audience too. The prize awards are made on main stage at the end of the day so that any and all parties involved (sponsors, exhibitors, family and friends) can have an opportunity to view the presentations. Because of the time restraints that are inherent with mainstage production, extending the awards to the end of the day will ensure that the times stay accurate and our MainStage production will flow flawlessly.
Yes, there will be a desk labeled COMPETITIONS as you enter the Registration area. Please bring your confirmation information to this desk.
Bronner Brothers desires to facilitate the easiest and most economical way for all attendees to participate in the Beauty Show from Year to year. This year, we have a connection for all interested attendees to view the best rates at the time on hotel and airfare. Please CLICK HERE to see the best rates for your travel plans. These rates are not concrete as prices are constantly changing. If you see a good deal, it is best to go ahead and purchase as prices are steadily increasing the closer the show dates come. Bronner Brothers does not have a partnership with these companies. This is just a courtesy we are extending to aid in the ease of making your travel plans.
No, the Early Bird Specials for Registration is different from Competitions. All the prices posted are the same from Year to year.
Parking is a separate entity from the Bronner Bros. International Beauty Show. It is recommended to arrive extra early to get the parking spots that are closer to the building. If you are staying in a participating hotel, the Bronner Bros shuttle/charter bus has special pickup and drop off points. The charter bus will drop you right at the entrance to the Registration hall. There is storage under the bus for your equipment.
You can pre-purchase parking for the Bronner Brother International Beauty Show for the Yellow, Red, Gold, and Blue lots. Please CLICK HERE to be connected to this area on the bronnerbros.com website.
It is an honor to connect you with the Exhibitor Portal on the Bronner Bros website CLICK HERE . It is recommended that you please review the website and read the frequently asked questions before attempting to contact a live person for information.
You are welcomed to call this number to reserve your booth space now; 1-800-547-7469.
Please submit your request on the Contact Us tab on the bronnerbros.com website.
To instruct, you must submit an application. Instructors must be licensed in their respective fields. The first month after the show is the normal time for submission for all classes. Have your curriculum, Instructors documentation and valid instructors state licensure ready for verification. If you are interested in offering CEU classes, you MUST have state issued confirmation that your curriculum is approved by Georgia in order to offer this please follow this link: CEU Curriculum Application/GA
This will connect you with the Georgia State Board of Cosmetology. This process is at least 30-45 days. Please do not wait until the last minute. Your class cannot be titled CEU if this application has not been processed and your instructor number not issued. Applying or instructing in the past does not guarantee that any or all classes submitted will be selected.
The participants that are in the the evening events are invited through connections made through industry channels. If you are interested in being considered for these platforms, begin by building your social media outlets and blogging to develop a following. Entering and winning daytime show competitions and Bronner Brothers and other Beauty Trade Shows abroad are a great avenue to begin recognition of your talents and abilities.
Seasonally Bronner Brothers has a need to hire additional employees to handle the load of the impending Bronner Brothers shows. These needs are usually handles through a connected temporary service.
Competitions and Admissions are separate for the Bronner Brothers International Beauty Show. To enter any competition, you first must be a paid registered attendee. This registration requires that you present your valid professional license and or your current Student identification to enter. There are separate costs that are associated with preparing the competition venue that requires a separate fee. This fee is minimal for the purpose of covering the basic costs to facilitate the competition.
The system that was used to process your tickets from the previous Bronner Brothers Shows has been changed to increase the ease of operation. We have a new system. With this system, it allows for you to upload your documentation and credentials easier and allows you to preregister for all the show events. Many of you have purchased vouchers for your admission, this system allows you to enter your information on the website immediately and receive a QR code that you will present to the staff upon entering the registration hall when you come to the show. Our last system allowed the login for the purpose of updating your account and create your itinerary. You can still create the itinerary, just without remembering a password.
After completing your registration on the website, there will be an option for you to check a box for you to receive a text message from Bronner Brothers registration system with your QR code for entry. We advise that you take a screenshot of this code and keep it in your phone photo gallery for easy access. This code will be emailed to you as well. Make sure you add your cell number. Bronner Brothers will not sell your phone number or attempt to contact you through this number.
Rules and Regulations of the Georgia World Congress Center prohibit the load in and load process through the front doors. The only acceptable method of setting up is through the dock doors assigned to the Bronner Brothers for the loading process. Any infraction to this rule may result in fines or discontinued loading and possible removal from the premises.
The Bronner Brothers International Beauty Show is a show for Beauty PRofessionals in the Industry to come and trade and buy products. All attendees are required to be licensed professionals or business owners. Our exhibitors rent booth space for the purpose of having access to a certain type of customer. Bronner Brothers allows unlicensed guests to attend, however, only professionals can purchase professional products. The armbands issued will differentiate the type of customer. There will be exhibitors that may sell to unlicensed guests but those products will likely be retail products.
The fee for Tina’s Tots is $30 per day. Children under the age of 12 are not allowed on the Exhibit floor at any time. You can pay for these services in the Registration hall.
Please report to the last place that you remember having the item and if not found, please report to the REGISTRATION PROBLEMS/CUSTOMER SERVICE DESK.
The Georgia World Congress Center has a Lost and found department. You can inquire at the GWCC Welcome Desk in Building C.
You can review all ticket options and purchase online via our Attendee Pricing page.
Unlicensed guests are permitted to enter the show, however, they are not permitted to attend educational classes. Unlicensed guests are also not permitted to purchase products deemed \”professional only\” in the exhibit hall. No infants or children under the age of 12 will be permitted.
Your barcode will be emailed to the email address you provided when creating your account. You will reveal the barcode via phone or printed out at the Registered Attendee Check-In area.
All Sales are Final. You will be required to purchase another wristband to gain entrance into the show.
To ensure your participation is enjoyable and meaningful, please contact Bronner Bros. Beauty Show Group at 800-547-7469 ext.266 at least 30 days prior to the show.
We hire models 2 times a year for the February and August Beauty shows.
We do not do sponsorships.
We do not have product samples.
Please call 1-800-salon-99 ext 262.
Please call 1-800-salon-99 ext 262.
Please call 1-800-salon 99 ext 244.